The Start Button

Why do you have to click the Start button to shut down?

bq. That’s when we decided to label the System button “Start”.

bq. It says, “You dummy. Click here.” And it sent our usability numbers through the roof, because all of a sudden, people knew what to click when they wanted to do something.

The real science of usability… (laughter)

posted at 10:09 am on Tuesday, August 12, 2003 in Humour, Links, Programming | Comments Off on The Start Button

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